§ Comparisons · no ranking · no "the best"

When to choose each option.

Four honest comparisons of technologies and service models. We do NOT say "X is better". We say when each works and when it doesn't.

wix

aGo vs Wix

When Wix makes sense and when custom dev. Portfolios vs serious e-commerce or Chile Law 21.719 compliance.

shopify-headless

Time-to-market vs technical sovereignty. Real tradeoff in 2026 Chilean e-commerce.

agency

When a large agency is better and when a studio delivers more for less.

no-code

How far Bubble or Webflow scales for a Chilean SMB and when migration to custom is worth it.

notion

Notion for wiki and internal operations vs custom dev for real workflows and customer-facing product.

squarespace

Squarespace for premium showcase with visual focus vs custom dev for serious Chilean e-commerce.